Independent and unbiased insight on customer loyalty and data-driven marketing

Category "Customer Experience"

IHG Hotel Group Grabs My Attention & My Business

IHG Hotel Group Grabs My Attention & My Business

Up until a few weeks ago, I had little awareness of the InterContinental Hotels Group. [...]

DIRECTV Becomes a Cable Company

DIRECTV Becomes a Cable Company

Editors Note: Jim Kuschill is a patient man. Patient enough to have architected one of [...]

Sometimes Even The Best Customer Service Comes Up Short

It’s probably no surprise that the great brands are able to combine excellent products with [...]

Why is Wal Mart Crushing the Competition?

Sam Walton’s vision of creating a retail giant that would stock shelves with every day [...]

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Event Calendar for Loyalty Marketers