Independent and unbiased insight on customer loyalty and data-driven marketing

Category "Marketing Technology"

Wyndham ByRequest Does Loyalty in Real Time

Wyndham ByRequest Does Loyalty in Real Time

A few weeks ago, I wrote about the Trump Card, a new hotel loyalty offering [...]

Could LevelUp Change the Way People Pay?

Could LevelUp Change the Way People Pay?

Loyalty marketing is about much more than "marketing". The essence of influencing consumer behavior has [...]

American Airlines Spikes My QR Curiosity

American Airlines Spikes My QR Curiosity

What do you do when you have a solution in your hand in search of [...]

PointTunes Offers New Angle on Digital Rewards

PointTunes Offers New Angle on Digital Rewards

Loyalty Truth has been giving a lot of thought towards the shaping of loyalty and [...]

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Event Calendar for Loyalty Marketers