Independent and unbiased insight on customer loyalty and data-driven marketing

Category "Social Loyalty"

Connecting with the Digital Consumer

Connecting with the Digital Consumer

To serve the needs of the digitally connected consumer, brands have been seeking ways to [...]

Enter Perka, Exit Punch Cards

Enter Perka, Exit Punch Cards

One of the most fascinating, and challenging, areas of marketing is local merchant marketing. For [...]

A Loyalty Marketing Manifesto

A Loyalty Marketing Manifesto

At the beginning of 2012 we thoughtfully set about to identify three words that would [...]

Virgin America Elevates Loyalty

Virgin America Elevates Loyalty

There are many paths to creating customer loyalty. The models range from promotional (Groupon) to [...]

Become a Loyalty Truth Insider!

Want to get connected with some of the best minds in customer loyalty? As an “Insider”, you’ll benefit from powerful information framed with a practitioner’s perspective. You can expect a bi-monthly summary of some of our most compelling posts and sharp reads from other sources, combined around a theme to provide insights on trends and hot topics in the market.
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Event Calendar for Loyalty Marketers

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