Independent and unbiased insight on customer loyalty and data-driven marketing

Category "Customer Experience"

Financial Crisis & Identity Theft solved: One ATM at a time

With the US financial markets in turmoil and the economy the hottest topic of the [...]

Mail-In Rebates: Are they Consumer Friendly?

Watching the Vice Presidential debates, there was a lot of talk from both sides about [...]

Before placing trust in Customer Satisfaction ratings – consider the source!

How often have you seen trophies, plaques, and crystal featured in advertising as evidence that [...]

1-800 Flowers is snipped by the Loyalty Asterisk™

Some days things just come together. I woke up remembering that it was my Mom’s [...]

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Event Calendar for Loyalty Marketers