Independent and unbiased insight on customer loyalty and data-driven marketing

Category "Communications"

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Listen to your Customers

Listen to your Customers

The End of Advertising: Circa 2011

The End of Advertising: Circa 2011

The Enigma that is Twitter

The Enigma that is Twitter

Southwest Airlines Cobrand Credit Card Becomes a Mailbox Bully

Southwest Airlines Cobrand Credit Card Becomes a Mailbox Bully

American Airlines Spikes My QR Curiosity

American Airlines Spikes My QR Curiosity

Carrabba’s Amici Club Builds Loyalty With Social Tools

Carrabba’s Amici Club Builds Loyalty With Social Tools

Carrabba’s Amici Club Builds Loyalty With Social Tools

Carrabba’s Amici Club Builds Loyalty With Social Tools

Carrabba's Italian Grill stands apart from many of its chain restaurant competitors. Sure, the food [...]

Your Social Media Strategy Needs Some Big Ideas

I borrowed the headline above from a recent B-to-B article by Jeff Ernst, a principal [...]

Everyone is Tweeting, But is Anyone Listening?

Everyone is Tweeting, But is Anyone Listening?

In the midst of the 23rd Annual Card Forum last week, I received a tweet [...]

How Do You Communicate With Your Customers?

Communication is at the center of human interaction. Marketers are well aware of the importance [...]

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Short Takes

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How visually compelling content can ignite customer engagement

How visually compelling content can ignite customer engagement

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6 keys to connecting with the most economically powerful generation in history

6 keys to connecting with the most economically powerful generation in history

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Are traditional hoteliers ready to embrace Airbnb?

Are traditional hoteliers ready to embrace Airbnb?

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Trust will drive the Digital Wallet (r)evolution

Trust will drive the Digital Wallet (r)evolution

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A Millennial View on Revamping a Loyalty Program

A Millennial View on Revamping a Loyalty Program

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NFC chip injected into hand is Bitcoin cold storage

NFC chip injected into hand is Bitcoin cold storage

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Event Calendar for Loyalty Marketers

Industry News

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Loyalty Truth Reboot – what does the future hold?

Loyalty Truth Reboot – what does the future hold?

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Plenti gets a grocer

Plenti gets a grocer

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Loylogic offers brands more reward choice with new product Akruu

Loylogic offers brands more reward choice with new product Akruu

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Loyalty Academy announces November course schedule

Loyalty Academy announces November course schedule

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Cision launches unified platform for earned media dubbed Communication Cloud

Cision launches unified platform for earned media dubbed Communication Cloud

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Bink hopes to create stronger loyalty program engagement with UK launch

Bink hopes to create stronger loyalty program engagement with UK launch

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