Independent and unbiased insight on customer loyalty and data-driven marketing

Category "Banking & Cards"

Loyalty programs get more personal

Loyalty programs get more personal

Although I've based my livelihood around CRM and loyalty programs, I'm not enthusiastic about most [...]

The Battle for Payment at the Point of Sale

The Battle for Payment at the Point of Sale

You can read all you want about emerging forms of payment, mobile payment and loyalty [...]

The Registered Card Mystery

The Registered Card Mystery

Behind every instance of a Debit Card Rewards program is something called a registered card [...]

Can Dwolla, Square unseat Visa, MasterCard?

Can Dwolla, Square unseat Visa, MasterCard?

The next time you're out doing your weekend errands, give some thought to what influences [...]

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Want to get connected with some of the best minds in customer loyalty? As an “Insider”, you’ll benefit from powerful information framed with a practitioner’s perspective. You can expect a bi-monthly summary of some of our most compelling posts and sharp reads from other sources, combined around a theme to provide insights on trends and hot topics in the market.

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Event Calendar for Loyalty Marketers