Amazon launches Previous Article
Amazon touts Prime as it raises free shipping thresholdNext Article

Independent and unbiased insight on customer loyalty and data-driven marketing

Arbys launches social sharing campaign with PunchTab

Article
Line Spacing+- AFont Size+- Print This Article
Arbys launches social sharing campaign with PunchTab
Related Articles

In conjunction with the launch of a new menu item, the Smokehouse Brisket, Arby’s has launched a social loyalty program to promote their foodie fans to tout the chain and its menu.

Enabled by PunchTab, Arby’s encourages customers to upload purchase receipts, check-in at Arby’s locations, take online quizzes, as well as to Tweet, Like and complete online challenges.

It is great to see this digital omnichannel approach to building customer engagement, but were disappointed to go to the Arby’s Join the League of Brisket webpage only to find a message “Coming Soon”. The campaign is said to run between September 29- October 30, 2013, so Arby’s should be in full swing by now.

It is also interesting to see that points can be earned through many of these digital interactions, while the rewards that can be swapped for points are difficult to find on the site.

Please Arby’s, this seems promising…..send us more information……

Article

Restaurant

How visually compelling content can ignite customer engagement

How visually compelling content can ignite customer engagement

Editor’s note: Social media marketing has become a vital component for digital marketing strategies world-wide. Today, we are sharing a guest post written by Veronika Theodor, originally published on Canva.com that [...]

Become a Loyalty Truth Insider!

Want to get connected with some of the best minds in customer loyalty? As an “Insider”, you’ll benefit from powerful information framed with a practitioner’s perspective. You can expect a bi-monthly summary of some of our most compelling posts and sharp reads from other sources, combined around a theme to provide insights on trends and hot topics in the market.
  • This field is for validation purposes and should be left unchanged.
Banner
Banner

Event Calendar for Loyalty Marketers