Loyalty Truth

Category "Short Takes"

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Twitter ventures into e-commerce with “Buy Now” button

The Internet of Things is coming closer

Challenges to loyalty programs continues in Alberta, Canada

Creating a standard of excellence in your business

The trouble with Infographics

How do you choose the right loyalty model? (Video!)

One of the most frequent questions we are asked today is "should I have a [...]

Running My Starbucks Rewards through the loyalty filter

My Starbucks Rewards is hailed by marketers as one of the most successful loyalty programs [...]

Pat Lewis shares on the importance of loyalty in convenience retail

Convenience Store Decisions ran an article last week which included comments from Pat Lewis, Founder [...]

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RetailWire BrainTrust

Bill Hanifin is a contributor to the RetailWire BrainTrust. Click below to keep up with discussions on trending topics in retail and loyalty marketing.

Is Starbucks passing the buck to baristas on customer service?
A solid approach to improving any process is to identify the root cause issues that are creating […]
Why did McDonald’s end its Olympic sponsorship?
The Olympics are problematic for many companies considering sponsorship for several of the reasons […]
Did Amazon just patent tech that could end showrooming in its stores?
Readers should not jump to the conclusion that Amazon will use this patented technology to prevent […]
Will the Bonobos acquisition give Walmart a fashion edge?
I agree with the others who have commented so far that the brands are not complementary. Bonobos […]
What happens now that Amazon is acquiring Whole Foods?
Two things come to mind regarding the deal announced today between Amazon and Whole Foods: 1. Most […]

Category "Short Takes"

The Internet of Things is coming closer

Challenges to loyalty programs continues in Alberta, Canada

Creating a standard of excellence in your business

The trouble with Infographics

How do you choose the right loyalty model? (Video!)

How do you choose the right loyalty model? (Video!)

Running My Starbucks Rewards through the loyalty filter

Pat Lewis shares on the importance of loyalty in convenience retail

Become a Loyalty Truth Insider!

RetailWire BrainTrust

2nd Annual Loyalty Academy Conference – Coming in March 2017! Sign up now for early bird pricing!

Follow Us

FREE Loyalty Manifesto

Short Takes

How visually compelling content can ignite customer engagement

6 keys to connecting with the most economically powerful generation in history

Are traditional hoteliers ready to embrace Airbnb?

Trust will drive the Digital Wallet (r)evolution

A Millennial View on Revamping a Loyalty Program

NFC chip injected into hand is Bitcoin cold storage

Event Calendar for Loyalty Marketers

Industry News

Plenti gets a grocer

Loylogic offers brands more reward choice with new product Akruu

Loyalty Academy announces November course schedule

Cision launches unified platform for earned media dubbed Communication Cloud

Bink hopes to create stronger loyalty program engagement with UK launch

Convenience retailers donate nearly $1 billion to charities worldwide

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Category "Short Takes"

Become a Loyalty Truth Insider!

RetailWire BrainTrust

2nd Annual Loyalty Academy Conference – Coming in March 2017! Sign up now for early bird pricing!

Follow Us

FREE Loyalty Manifesto

Short Takes

Event Calendar for Loyalty Marketers

Industry News

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