In Part 1 of our review of the State of the Rewards Industry, we quoted [...]
A story in the Jamaica Gleaner, the country’s leading newspaper, reported this week that Digicel [...]
There are two principal inflection points for a customer loyalty program.
The first is engagement, leading [...]
Apple and Belly have announced an expansion of their partnership where Belly will become one [...]
Bill Hanifin is a contributor to the RetailWire BrainTrust. Click below to keep up with discussions on trending topics in retail and loyalty marketing.
"It depends" has to be the most maddening response to questions such as this one, but when you […]
TripAdvisor is wise to extend its brand into the physical world and maybe can create brand […]
Entertainment and dining events external to the mall itself will generate more traffic and surely […]
The idea of co-locating brands and developing "store-in-store" concepts has gone through at least 2 […]
So much has been said about this incident that I want to take a different perspective. The airlines […]
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