Category "Retail"
A small firestorm over the efficacy of Loyalty Marketing programs broke out over this past [...]
I need to do some consumer research. Do minor consumer revolts against good sense constitute [...]
A celebrity endorsement—for a loyalty program? The pros and cons of using a celebrity spokesperson in [...]
When it comes to brand recognition, the usual names that dominate the conversation are Apple, [...]
Short Takes
Event Calendar for Loyalty Marketers
Join The Conversation at Retail Wire