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Will the iBeacon be a world changer for marketers?

Will the iBeacon be a world changer for marketers?

Apple's iBeacon technology has gotten lots of attention recently. It’s been described by some as [...]

Ditch Your Loyalty Cards? Not a Chance.

Ditch Your Loyalty Cards? Not a Chance.

Whenever someone vehemently attacks a person, brand, institution, or business concept, I've got to be [...]

Roger Williams interviews Bill Hanifin re: Contextual Loyalty on LoadFactor.tv

Roger Williams interviews Bill Hanifin re: Contextual Loyalty on LoadFactor.tv

Roger Williams is a tenured loyalty professional with deep roots in the airline industry. He [...]

How to become a Loyalty Marketing one-percenter

How to become a Loyalty Marketing one-percenter

I asked someone if they knew what a "one-percenter" was the other day. I had [...]

Become a Loyalty Truth Insider!

We don't publish often to our subscriber lists, but when we do.....it's powerful information that you can use in your business. Just share a few bits of information here and consider yourself to be an insider at LoyaltyTruth.com.
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RetailWire BrainTrust

Bill Hanifin is a contributor to the RetailWire BrainTrust. Click below to keep up with discussions on trending topics in retail and loyalty marketing.

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2nd Annual Loyalty Academy Conference – Coming in March 2017! Sign up now for early bird pricing!

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