Category "Marketing Technology"

The KeyRing Thing

The KeyRing Thing

In the beginning, there were punchcards. Since then, man has created magnetic stripe and bar [...]

How Mature is your Loyalty Software?

How Mature is your Loyalty Software?

Editor's note: The build versus buy decision is visited often by loyalty program sponsors.  Formal [...]

Forget RFID, We’ll Just Read Your Mind…

Forget RFID, We’ll Just Read Your Mind…

Whether you love technology or struggle to keep up with it, you have to admire [...]

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We don't publish often to our subscriber lists, but when we do.....it's powerful information that you can use in your business. Just share a few bits of information here and consider yourself to be an insider at LoyaltyTruth.com.
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