Independent and unbiased insight on customer loyalty and data-driven marketing

Category "Loyalty 3.0"

Facebook Commerce

Facebook Commerce

Shopping has always been a social activity, shared between people, so pairing "Social" with "Shopping" [...]

ACI Loyalty Report – Reading the Tea Leaves

The Loyalty Research Report released by ACI Worldwide has received tremendous coverage, most of it [...]

Interchange Battle Leaving Consumers in the Dust

Interchange Battle Leaving Consumers in the Dust

The continuing battle over the regulation of interchange has yet to hint at a winner. [...]

The Death of Loyalty Rewards As We Know Them?

The Death of Loyalty Rewards As We Know Them?

I’m sensing a tipping point in how customers relate to loyalty program rewards, and my [...]

Become a Loyalty Truth Insider!

Want to get connected with some of the best minds in customer loyalty? As an “Insider”, you’ll benefit from powerful information framed with a practitioner’s perspective. You can expect a bi-monthly summary of some of our most compelling posts and sharp reads from other sources, combined around a theme to provide insights on trends and hot topics in the market.

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Event Calendar for Loyalty Marketers