Category "Industry News"

What’s wrong with today’s loyalty rewards programs?

What’s wrong with today’s loyalty rewards programs?

Accepted wisdom states the main goal of a loyalty program is to create value for [...]

Luxury retailers garner brand loyalty online

Luxury retailers garner brand loyalty online

A new report published by NetBase, a social analytics company, shows consumers are exceptionally loyal [...]

Mastercard brings remittance services to 100 million people in Ethiopia

Mastercard brings remittance services to 100 million people in Ethiopia

Last week, President Obama acknowledged a newfound partnership between Mastercard and the Commercial Bank of [...]

Belly partners with Apple to become first mobile loyalty partner

Belly partners with Apple to become first mobile loyalty partner

Earlier this summer, Apple announced at its Worldwide Developers Conference (WWDC) that loyalty rewards provider, [...]

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RetailWire BrainTrust

Bill Hanifin is a contributor to the RetailWire BrainTrust. Click below to keep up with discussions on trending topics in retail and loyalty marketing.

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